The One-Source Marketing Nightmare

Imagine this—your brick-and-mortar store is filled with lovely products, but your marketing is definitely stuck in a rut. You only advertise on billboards, but they all say the same thing. That’s a scary way to build a business, isn’t it? Online marketers get stuck in the same old channels, too, and that can soon become [...]

How to Craft a Great Call to Action

In a perfect online marketing world, every website reader would automatically buy your products, or at least want to learn more about them. In the real world, however, it takes a little more direction from you, the website publisher, to get potential customers to take the next step. That direction is known as a “call [...]

Get Your Prospects out of their Seats

If I visited your website right now, would I be moved to take action? A great website has prospects up out of their seats and ready to buy.  Why not use the following tips to create a website that has them reaching for the mouse, instead of sitting back in their seats?
The secret to getting [...]

Grab ‘N Go Marketing Packages Are Here!

Rarely do we have a client who needs help with only one aspect of their business. It’s with this in mind that Champion Assistants has added our new Grab ‘N Go Marketing Packages.
One of the most impressive benefits of the packages will be the price point. By grouping services together, the client will be able [...]

Monetize Your WordPress Website or Blog with eCommerce Plugins

If you’re not generating money from your website or blog, you should be. Numerous shopping cart plugins allow you to sell your products and services online through your WordPress account, and below we outline the features of several of them for you to consider. Browse through them to consider which plugin might be right for your site.

A Refresher on Selling Techniques

Most of us are not natural-born salespeople, but we all have to do a bit of selling now and then, whether it’s selling our manager on our latest great idea or cold-calling a prospect. The key is to be genuine, prepared and professional. We’ll start with pre-planning your “pitch” and ending with closing the sale.

Get To Know Your Website Better: Use Google Analytics to Understand Your Site’s Performance

If you’re not reviewing your site’s performance you don’t know which pages are your most and least effective. A simple content tweak might be all it takes to increase sales of a particular product. Google Analytics is free, so you should be using it.

You Need More Than a Shopping Cart to Make Sales

A shopping cart by itself is an ineffective way to make online sales. Shopping cart vendors typically offer numerous add-ons that make marketing and selling your products online an integrated process. Integrated sales and marketing efforts maximize your time, effort and expense.

Why You Need an Affiliate Module in Your Online Shopping Cart

If you’re selling products of any kind and you don’t have an affiliate program, you need to set one up. If you’ve already got one, but you’re manually tracking commissions, you should add an affiliate module to your shopping cart. Any time you can, automate your business processes.

Ten Great Ways to Use Audio Acrobat in Marketing

If you haven’t hear me raving about Audio Acrobat, pay attention. I’m telling everyone I know how much I’ve enjoyed getting to know this easy-to-use audio and video recording service. Based on my own experience as a business owner, I’ve jotted down ten great ways to boost your online marketing with Audio Acrobat. Before I share those, though, I’ll give you my impressions of how this subscription site works.

Subscribers are allowed to record, upload and publish their own audio or video clips, and it’s fairly simple to accomplish by phone or computer microphone for audio and a webcam for video.